|
Post by account_disabled on Dec 27, 2023 2:45:28 GMT -3
Notable statistics that shape the customer loyalty landscape The loyalty management market is worth $ . billion Fortune Business Insights . Approximately in global consumers have cut ties with a brand due to poor customer service Microsoft . of brand executives say they have increased investment in loyalty in the last two years Business Wire . About in consumers spend more on a brand after joining a paid loyalty program McKinsey. Personalized Rewards Program In personalization reaches new Email Marketing List heights in rewards programs. generic discounts. Consider rewarding customers based on their individual preferences using behavioral data to tailor the rewards program. For example if a customer is passionate about specific products offer discounts or exclusive access to those items. Tip Implement a smart system that tracks customer purchasing preferences and offers personalized rewards such as discounts on specific categories or complementary products. Send personalized messages via RCS Google or E-mail Marketing surprising customers with offers aligned to their interests. Proactive Customer Service Get Ahead to Delight Customers True customer experience excellence goes beyond the initial transaction; it develops post-purchase. To proactively create this experience invest in strategies that anticipate customer needs based on their purchasing.
|
|